But she's been painstakingly trained by the best in the biz. She reads your website copy and checks it for Best Practices and the utmost clarity ensuring you're saying what you want to say in the clearest way possible way.
Dotty understands your Squarespace website struggles because she was developed by people who've been there. She knows what it's like to wear every hat in your business, to need more clients but not have $5,000 for copywriting.
Dotty reads your homepage like your ideal customer would—and tells you exactly what to change to turn browsers into bookings. She spots every detail that's keeping visitors from calling you. And she always remembers to keep the language that makes you you.
The best part? Dotty gives you the exact words to copy and paste. No guesswork, no writer's block, just better results.
Hi, we're Ashley and Beegee—the marketing mavens who developed Dotty.
For years, our agency has helped service providers increase revenue and reach. But for small, service-based businesses, affordability has always been the issue.
You know those Google search results where you don't even need to click the website? The answer just appears at the top?
Those results show up because pros know how to phrase things in a way Google's AI likes.
Dotty does this. She updates your website text to not only convert human visitors into clients, but also get picked up by AI search results. When someone searches for your type of service, you want to be the answer that appears—not buried on page 2.
Dotty is detailed: She writes for both audiences—the human who needs to trust you and the AI that decides who gets seen.
Get Dotty →
"A few simple text changes took my website from buried to the top of Google search results."
- Dino, Real Estate Broker
Hi, we're Ashley and Beegee—the marketing mavens who developed Dotty. For years, our agency has helped service providers increase revenue and reach. But for our 1-2 owner, service-based businesses, affordability has always been the issue.
Professional copywriting starts at $5,000. Most small business owners can't afford that—even though they desperately need it.
So we developed Dotty.
Ashley and Beegee have spent years testing what actually turns visitors into clients. We took everything we knew as small business owners, marketers, sales professionals, and AI/Google experts—and then taught it all to Dotty.
Expert-level homepage improvements at a price that actually makes sense.
Get Dotty →
Dotty digs into your homepage, running a series of tests to analyze what text is working and what can be improved. Why? The homepage is the foundation of your website. It's where visitors decide—in under 3 seconds—whether you're right for them.
Dotty's expert training taught her exactly what they're looking for:
What do you actually do?
Where are you?
Who is it for?
Why should they care?
What happens next?
Most websites make visitors work too hard to find these answers. Dotty fixes that with the precision of a great editor, the wisdom of a marketer, the urgency of a salesperson, and the search smarts of a Google expert—all while speaking AI's language too.
Get Dotty →
"Amazing to work with."
"A final product that really highlights our business in the best possible way."
- Alyssa, College Consultant
"Highly recommend this"
"My website looks great and functions perfectly."
- Harold, Psychologist
706 W North Ave Lake Bluff, IL 60044
5.0
based on 100+ reviews
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Therapists & Counselors - Mental health, marriage, family therapy
Creative Services - Graphic designers, copywriters, marketing consultants
Professional Services - Lawyers, accountants, financial advisors
Health & Wellness - Nutritionists, personal trainers, yoga instructors, massage therapists
What You Get When You
GET DOTTY
Instant Conversion Score
of your site's potential for improvement (0-100%).
Real-Time Analysis
of your homepage's conversion potential—see exactly how your site measures up before Dotty gets to work.
Complete Homepage Analysis
Headline Analysis - Is your headline clear and compelling?
Message Analysis - Does your copy actually explain what you do?
SEO/AI Optimization Analysis - Will search engines understand and promote your services?
Dotty's 3-Step Research Process
Deep dive into your homepage to clarify the essentials:
Who you serve (ideal client clarity)
What you actually do (service clarity)
Why they should choose you (value proposition)
When/Where they should act (clear next steps)
8-20 Copy-and-Paste Text Improvements
Each suggestion comes with:
Exact replacement text
Clear explanation of why it works better
Simple Squarespace implementation instructions
Content Creation for Missing Elements
If your homepage is missing important sections, Dotty creates them from scratch—headlines, service descriptions, calls-to-action, and more.
Professional Downloadable Report
Get everything in a clean PDF you can reference anytime—perfect for implementing changes at your own pace.
Optional Account Access
Create a login to save your analysis, track improvements, and access future Dotty services.
100% Risk-Free Guarantee
Don't love Dotty's suggestions? Get your money back, no questions asked.
Everything delivered in 10 minutes. Everything designed to turn your homepage into a client and referral machine.
Total value: $297
Today Just $97
- Katie, Archaeologist
minute delivery time
satisfation guarantee
launch price
satisfied clients
Don't love Dotty's suggestions?
We'll personally review your homepage or give you your money back.
Our team developed Dotty by combining expertise from small business owners, marketers, sales agents, and Google experts. She analyzes your copy like a customer would, spots what's confusing or weak, and suggests improvements that convert visitors AND get noticed by search AI.
Never. Dotty was developed by real small business owners who know your voice is what makes you special. She uses your existing words and tone as the foundation—making your message clearer and more compelling.
Does that sometimes mean she tones down flowery language or shortens lengthy explanations? Yes! But it's only because the clearer your message, the more clients and referrals come your way. Dotty doesn't want to change what makes your website unique, but she does want to fix what's not working.
Dotty isn't just AI — she's the of decades of experience, two years of AI work, and months of testing and development. She combines marketing psychology, sales techniques, Google optimization, AND AI search optimization. Plus, she has that editor's eye for detail that makes sure every word works hard.
Dotty gives you exact copy-and-paste text for each section of your homepage, plus simple instructions for updating your Squarespace site. No tech skills required. Or you can hire Dotty’s team to implement the updates for you.
New site? Never got around to building it out? No problem. Dottie is designed to offer new headlines and (copy) text if there isn't enough text available for her to work with. Occasionally there is so little text that Dottie can't tell what the website is about it. This rarely happens, but when it does, Dottie directs the search to a set of human eyes who tell her what to do.
Your website wants to work harder. Let Dotty's attention to detail help your homepage bring in clients AND get found by search AI.
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